campaign | OTA SOLGRYN

Ota Solgryn is an old, traditional oatmeal breakfast product, which lacks a unique or emotional selling point.  Ota is perceived as old-fashioned, unsophisticated and even though almost everyone know the brand, it's not fulfilling its potential.  Ota needs a clear message that appeals to the target audience (brand-oriented families, caring about the success and achievements of their children). 

 

Vigorous Kids

 

PRINT

 
 

Follow the dots and find out what's hiding

 

Piano for beginners: Continue the notes and create your own melody

Calculation: Specify the value of Pi

 

 

DIGITAL

 
 

Compete in fun games with other kids and show just how vigorous you are. Win fun prices and share the results.